LET'S MAKE THIS WORLD A BETTER PLACE TOGETHER!
Helena has strategically launched business that reached sales of 1M in less than a year; she had also increased sales by 35% in less than 3 months for business in which she consulted for. She places brands on the spot light having NY trendsetters, The New York Times and many international publications talking about them; she creates content that has been seen thousands of times and most important that engage audiences therefore increasing awareness and loyalty, and most importantly sales.
Sells campaigns to both established and start-up brands seeking cutting-edge marketing alternatives for promoting products and services to specified, targeted audiences. Campaign budgets ranged from $40K to 1M for a diverse client list (i.e. The Coca-Cola Company, LVHM, Chanel, Ctzar, Mr. Brainwash, Puddin' by Clio) Developing and presenting the campaign concept to the client, clearly specifying the advantages and challenges inherent in each project. Creating and producing rare unique and press-worthy special events, using both studio and on-location sites to fulfill campaign branding objectives. Selected sampling of unique marketing projects include: -Designed / executed an alternative marketing campaign which creating a
Managed the daily operations of the luxury brand
Focused on retail sales as well as on architects, interior designers, and buyers within the trade. Drafted and executed all sales and marketing programs on behalf of a luxury furniture brand. ? Identified poor operational processes and instituted new methods of handling sales, executing orders and improving customer service. Efforts resulted in an increase in revenue by approximately 20% in the first year. ? Oversaw all aspects of event planning for special shows and promotions. ? Created and managed customer data base that consisted of new leads, buyers, and service contracts. ? Oversaw a staff of up to four (4) retail sales associates.
Reporting to the Vice President of Operations, managed the daily office operations as well as the planning and execution of special events for a 150+ person office. ? Analyzed existing business processes, reorganized office operations and upgraded systems, resulting in a significant improvement in productivity and efficiency. ? Served as the liaison between multiple departments. Handled project management responsibilities on numerous, diverse initiatives. ? Responsible for replenishing office supplies inventory; managed vendor relationships with service & equipment providers. ? Held direct supervision of five (5) employees plus management of outside contractors & vendors for office's supplies, kitchen, and construction supplies.