I co-founded the 1-800-DENTIST referral service in 1986 with Gary Saint Denis. It's the largest dental referral business in the country, with over 250 employees and serving every state. We strive to be the best way to find a dentist, by screening our dentists on an ongoing basis, and having more information on the practice than any other resource. I've written over 100 television commercials, appeared in more than 25, and directed 20 of them. My goal is to create a single commercial that makes everyone in America want to go to the dentist immediately. Our goal is to double in size in the next three years. As part of that we recently launched Patient Activator, a digital communications service that does appointment reminders and a whole lot of other great internal marketing stuff. I currently lecture on practice marketing to groups of dentists around the country, focusing on building patient loyalty and increasing production by better communication, mindset and attitude. Over the years I've dabbled in comedy, going through the Groundlings workshops in LA and doing some standup. I currently lecture on marketing, which is not as funny generally, but pays better. Recently, I published my first book, Everything is Marketing: The Ultimate Strategy for Dental Practice Growth, which compiles my two decades of experience in dental marketing into a clear, achievable strategy for dental professionals. Its available through my website, www.goaskfred.com.
This is a non-profit organization tied to a dental practice that treats and educates under-served children in the Los Angeles area.
Recently, I published my first book, Everything is Marketing: The Ultimate Strategy for Dental Practice Growth, which compiles my two decades of experience in dental marketing into a clear, achievable strategy for dental professionals. Its available through my website, www.goaskfred.com.
Along with being the CEO, I started 1-800-DENTIST back in 1986 with my partner, Gary Saint Denis. It is currently the largest dental referral service in the country.
This is where I developed my ad writing chops, working as a copywriter and then briefly as a creative director, helping the agency win the Hughes Electronics account, as well as working on Oroweat bread and a few others.
Fred Joyal has not indicated any interests.