No company affiliations.
Why climb the ladder when you could just invent the elevator?
Redesigned the organization to begin start ups and taking the proceeds from such to begin a seed fund for student start-ups.
Managed a successful Surf School servicing the Outer Cape Area Wrote business mission, target market, competitive considerations, and initial sales estimates within market. Set up and managed business accounts, budgets and financial reporting Estimated and ordered inventory accurately, negotiated liability insurance, negotiated 3-year merchant services contract, interviewed, hired and managed 8 instructors, managed day-to-day scheduling of lessons. Effectively managed a design team to craft brand, logo, messaging, and materials (direct marketing pieces, website, online store, and clothing line); created trusting symbiotic relationship with surf shops and community centers along Cape Cod in order to cross-sell services and engage the larger community; garnered organic attention from local media sources Forming and managing online marketing strategy including Google Adwords and Facebook ad campaigns and general SEO Media http://www.metrowestdailynews.com/news/x167709148/Q-A-with-Benjamin-Fowler-of-Sudbury http://bentleyvanguard.com/2010/09/23/surf-school-startup-worth-the-challenge/ http://www.capecodtravelguide.com/articles/95
Assisting non-profit organization in creating a new revenue stream. Created an online store selling products to assist the blind while generating revenue for the Carroll Center for the Blind Directed a 10 person team through market analysis and designation of a target market as well as operational consultation Act as liaison to the Board of Directors and CEO of The Carroll Center Organized and conducted focus groups expanding the project to 20 person team with divisional structure Relevant Links http://bentleyvanguard.com/2011/04/28/carroll-center-collaborates-with-bes/