Performance Enhancing Athletic Apparel
Sterling's past experiences that are noteworthy include being a member of the USC Sports Business Association. A founding member of the Kairos Society, a global student run entrepreneurial organization. 1st Round also operates an independent record label that took it's first artist, Sammy Adams, to number one on the iTunes hip hop charts in March 2010.
President of 1st Rounds Sports division, leading efforts on the Smart Shield athletic wear. A tastemaker of sorts, is heavily involved with the design of breakthrough sports technologies. Experience includes internships at the leading NFL sports agency Athletes First, as well as being a member of the USC Sports Business Association. Sterling is also a member of the Kairos Society, a global student run entrepreneurial organization. He is currently creating and developing the first ever "energy-emitting" athletic apparel with revolutionary energyDNA technology. Has been featured in Business Insider and Inc. Magazine for "America's Coolest College Start-up's".