MPR Fitness is offering an opportunity to Invest in the global growth of the combined $59.1 billion dollar fitness and streaming video industries. Our model of boutique fitness, streaming subscriptions, and equipment is supported by celebrity trainer Tony A Molina's 27 years exclusive and proven MPR Fitness Technique. The MPR Technique has prepared celebrities like Liev Schreiber for the red carpet, stage and screen.
MPR Fitness will offer fitness classes, streaming subscriptions, and equipment. The company will make Tony's MPR Fitness Technique available to bring sustainable results without injury within reach of everyone anywhere: in our boutique studios or on your mobile devices using our custom equipment.
"I started MPR Fitness to Democratize fitness and help change the world one body at a time with the help of today’s technology. For decades I have been successfully helping celebrities and business titans get and stay healthy and fit to take on the challenges of life. But over that same time period I noticed there was a real gap in the results most people were getting. I found most people had experienced a 98% failure rate and the country had an actual increase in obesity and injury! I took a look at what was happening in fitness and realized the best trainers, programs and equipment were out of reach for most people. Before today’s tech boom, the only way fitness experts had to reach people was in person or through stagnant DVD’s. Today that’s changed, live streaming allows us in real time to engage millions and motivate them to Move, Burn, and Live better. After training American Icon Ralph Lauren for almost two decades, I learned a few things about building an aspirational business that has global reach. The secret sauce is following your passion and deliver a product with integrity across every level, don’t sell things, share what you believe in and have a passion for. For me that is health and fitness." Tony Molina
The MPR Program makes you stronger, leaner, and more balanced. All the benefits of traditional workouts without the pounding impact on your body, for results that last without injury. The company will leverage mobile streaming technology to democratize our proven and previously exclusive fitness program, building a global brand complete with boutique fitness studios and custom equipment to complement and enhance our video offerings.
We have a III Phase strategy to allow us to perfect all three components of our business: boutique studios, streaming media, and fitness equipment.
Proof of Concept
We have successfully completed Phase I. Our goal: to demonstrate we could take Tony's 27 years proven MPR Technique and deliver the same level of success in a small group fitness class format. To demonstrate that the program could be taught to multiple instructors allowing for rapid growth while maintaining quality. And to execute on plan and build a brand building bespoke fitness studio while creating the operational template for future studios. We chose the heart of NYC, the capital of fitness, because of the sophisticated and demanding fitness clientele present. Within months of opening the studio, without marketing or PR support, we achieved the highest level on the nation’s top boutique fitness platform, Class Pass. We have received 2,000+ Reviews and 5 Star rating! Our 2,000+ reviews demonstrate the demand for MPR's fusion program and our ability to deliver a world class fitness experience even in the world’s most competitive market. Our NYC test was so successful positioning MPR Fitness in the upscale boutique segment that we were sought after by the leading fitness B2B and B2C digital aggregator programs (including GymPass and MyLeon), positioning us with global reach for expansion.
We are offering an opportunity to join us in Phase II, our next stage of development: perfecting our mobile streaming app and video production process. Creating SOP's to insure an elevated uninterrupted streaming experience. Refinement and launch of our PR, Social Media and go to market digital campaigns. And preparation of our operational and franchising documents for expansion.
From the top fitness and fashion magazines, Vogue, Self, Men's Health, to the most demanding audiences in NYC, and the American Council of Sports Medicine, the MPR Technique has been proven to deliver sustainable results while avoiding injury for 27 years. See our endorsements and press at www.mprfitness.com.
• Offer MPR™ Fitness classes in our boutique studios featuring our proven proprietary programs and equipment.
• Open corporate studios strategically in the leading cultural cities around the globe while creating a franchise network in the US and Asia.
• Leverage the credibility of our brick and mortar studios to support our streaming subscription fitness network and fitness equipment, which will be launched and optimized in tandem with more studios.
• Utilize the daily digital media our studios generate to drive our Social Media presence and build out our brand, host demos, filming/podcasts, instructor training and Social Media/PR events in our studio.
• Have our go to market digital strategy supported through the "Google Advantage Program".
• Build and support our custom streaming subscription service and app on the AWS content delivery network.
Featured in "Top Ten" for Strength Training Classes in NYC on #1 digital fitness platformJuly, 2019
mpr_fitness on Instagram, 18K followersJune, 2019
Averaging over 100 new client visits per month for the last 3 monthsMay, 2019
Achieved 2,000+ reviews and 5 star ratingMay, 2019
Successful test of Cloud based new instructor training program, 5 star rated instructorsMarch, 2019
Successfully launched proof of concept boutique, MPR Fitness studio, in Midtown NYMay, 2018