iConsumer (OTCQB: RWRDP) - where ordinary people learn about the stock and crypto currency markets with real traded equity and real Bitcoin - essentially for free. Customers earn RWRDP and Bitcoin every time they shop at over 1,800 popular stores worldwide. And soon, they'll earn our own reward points - blockchain-based frequent flyer miles on steroids.
We make money helping millennials adopt crypto wallets.
By investing every customer in our journey, we're able to acquire customers for less cash, and make them loyal and more profitable in record time. With 51,000 RWRDP holders and members gained during our testing phase, we're just starting on our journey to 1,000,000 customers.
Our KPIs are those of a direct response company. Our markets are two-sided. Consumers join and learn for free, advertisers and retailers pay us when consumers shop. And our markets are huge.
Millions of people are scared of the stock market, and they're even more frightened of cryptocurrencies. By dramatically reducing their risk (zero cost is pretty persuasive) we get their involvement on our platform. And they love it. Our first stock market trade happened in March. With very little liquidity, the most recent trade as of May 2, 2018 was for $1. The crypto offer began in December. Customers who joined in the first quarter paid for themselves within 45 days of joining. The 1,740 shoppers who joined before 2018 and earned RWRDP and Bitcoin in the first quarter earned iConsumer more than $10 in free cash flow each. We're estimating $50 in free cash flow per new member in their first year.
Check out our 2017 audited financials and our prior SEC qualified offering for audited and unaudited financials.
23,000 more shoppers should bring us to a comfortable positive cash flow. While it cost us less than $10 per customer in acquisition costs for the first quarter, we're estimating an acquisition cost of $45 per customer. Finally, we're estimating it'll cost us about $1,000,000 a year in operating costs at the 23,000 customer level. That means we need $1,000,000 to reach our next goal.
We're in the process of getting our next unaccredited offering qualified by the SEC. There can be no assurance that the SEC will qualify our next offering, and no certainty, if they do qualify it, as to how much time that will take. It includes details on our intention to raise additional funds to create a blockchain-based reward point system - frequent flyer miles on steroids. And our opportunity is now. We've proven our model on a small scale, with zero marketing budget. We're raising $500,000 now to start marketing, so if and when the SEC finally says our offering is qualified, we're even more attractive to customers and investors.
We're offering a 3 year convertible note, 12% interest only, accrued for year 1, convertible into RWRDP at $.075/share at your option.
Disclaimer: This Regulation D offering is open only to accredited investors. While we reference a future Regulation A offering in our materials, that is for informational purposes only. We are not offering to sell equity at this time.
2017 1/K FiledApril, 2018
Customers gained in Q1 generated positive cash flow, on track to generate $50 each in free cash flow in 1st year.April, 2018
RWRDP trades at $1.01/share (very low liqudity)April, 2018
50,000 Members Gained Before RWRDP Began TradingApril, 2018
Reg. A+ SEC comments received on secondary offering.March, 2018
RWRDP deposited into TD Ameritrade SIPC/FINRA regulated & insured accountMarch, 2018
Surpassed over 1800 online retailer partnersJanuary, 2018
First SEC Annual Report 1-K FiledApril, 2017
Reg. A+ Offering - SEC Re-Qualified - $.09/shareFebruary, 2017
Ticker symbol: RWRDPDecember, 2017
Regulation A+ Offering SEC Qualified - $.045/shareSeptember, 2016