FLASHFIT spontaneously brings people together and strives to improve the health and happiness of those who use our software application, by moving the world one minute at a time.
We target the increasing problem of sedentary behavior for kids, long hour desk workers, and older adults (sitting is the new cancer) by sending random notifications to custom communities throughout the day asking them to get up and move for 1 minute. The "flash notification" sends rich video content and music to the entire community at the same time with instructions and information about the move to be done. We capture the data on who uses it when, calories burned, location, sentiment, and demographics.
There is a $1B market for wellness and fitness software across the verticals we are initially targeting, a huge market push towards getting people moving to improve their health and a body of research showing that small amounts of movement are beneficial. The market is undeserved in the senior and middle market enterprise verticals and we believe kids knowing the platform will add significant long term value to the brand and company.
The Flash Platform is flexible and could be used to push increasingly useful content for mental health wellness, deeper healthcare activity content, media, first responder and any other call to action content.
MVP was launched Dec-Feb and the software is available in iOS, Android, and on the web. First customer vertical is K-12 schools, a 600 student pilot is going well and a grant we have issued providing services to 50 schools (30,000 kids) across the country will be deployed summer/fall 2018. Content for enterprise and older adults will be completed during Q2 and sales into the these vertical will commence then.
Flashfit trademark is issuedDecember, 2017
iOS MVP releaseDecember, 2017
Android MVP releaseFebruary, 2018
Web based app MVP releaseFebruary, 2018
Crockett Elementary school pilot teachers start using Flashfit in the classroomFebruary, 2018
Crockett Elementary pilot teachers have used Flashfit almost 100 times first 3+ weeks and almost 3,000 kid minutes of movement in classroomMarch, 2018
Notified 50 schools across 38 states that they are receiving the Flashfit grant for 2018-2019 school year, reaching 30,000+ studentsMarch, 2018