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Help This Shirt Helps help more people!

by This Shirt Helps

$7,620 raised of $6,000

127% Funded
  • 95 Contributors
  • N/A
  • 10 Jobs

This project will only be funded if at least $6,000.00 is pledged by 12/17/2012.

Your Purchase Matters. What's Your Cause?


Pitch

We launched last year and the response was amazing, that's why we need your help scaling to the next level. We're asking for your help with our Crowdfunder campaign.


Campaign Goals

WOW! WE REACHED OUR INITIAL FUNDING GOAL OF $6,000 IN LESS THAN 56 HOURS! NOW HELP US GET OUR 1ST STRETCH GOAL OF $15,000 FUNDED!!!

SO WHAT DO WE NEED THE $$ FOR?

FUNDING GOAL - $6,000 - FUNDED!!

Marketing - We've found that the most successful marketing and awareness for our company and mission has been the videos we create of our impact trips to show how every purchase helps. We have funded all of our trips to date (Guatemala, Haiti, Bali, Mexico) with outside funds but to scale to the next level we need to produce the video's featuring our latest funded projects. This $6,000 will help us continue to donate 100% of net proceeds directly to our partner causes!

Stretch goal 1 - $15,000 - NOW ACTIVE!!

Increase Production and Stock Levels - We have been blessed with amazing support of our concept and brand, but as a boot strapped "For Purpose" business one of our biggest challenges is growing fast enough to keep up with the demand when we have no discretionary income. By increasing our production and stock volumes we can carry more styles for our e-com and ship more stores...All of which helps us help more people!

Stretch goal 3 - $50,000

Product Development - We're adding affiliate products and deepening our line with cool things like Headphones that give Hearing Aids, One for One Rainboots, etc.

OUR STORY

We launched last year and the response was amazing, that's why we need your help scaling to the next level. We're asking for your help with our Crowdfunder campaign so we can build on the momentum we built in our first year of business. In our first year, our brand concept and product has already generated an amazing response from press, retail stores, celebrity ambassadors and key industry partners.

WHAT WE DO

Watch the video above first, that's the easiest way to understand our business and philosophy! At This Shirt Helps, we're firm believers in Social Enterprise, or what we call "For Purpose" business.

What we do is simple. We sell awesome shirts at reasonable prices, and we donate a portion of the sale to an organization that is doing real, measurable good in the world. We let you know up-front exactly how much good you'll be doing with your purchase. When you buy a shirt, you can choose the cause your purchase will support. So...You buy a great shirt. Your purchase enables us to fund a great organization that provides a measurable amount of help. We go work with them to show you how your purchase mattered. You get a great shirt and a cause get's some much needed awareness and funding. Win. Win. Win.

We believe that what's good for business should be good for the world and right now we need your help to grow our business so we can do more good in the world.

WHAT IS OUR PRODUCT?

We make shirts that are buttery soft, environmentally friendly and have a social good component. They are all made in the US with organic, repurposed, sustainable and recycled materials and at factories that uphold proper working conditions and labor standards so our supporters can look good AND feel good at the same time.

HOW WE'VE MATTERED SO FAR!

Besides our customers already getting a great shirt at a great price, here's how our products and supporters have mattered in the world so far!


  • 582 People Receive Clean Water for a Year directly through filter distributions
  • 3 Well projects completed and a 4th in progress
  • Helped raise over $110,000 to help rescue and rehabilitate victims of sex trafficking
  • 2048 Trees Planted
  • 892 Months of School Provided
  • 702 Animals Saved
  • 1270 Rescued Victims of Human Trafficking Given Health Tests
  • 770 books for children
  • 780 sheltered animals fed for a month
  • 77 Disaster Relief Kits were given to those in need
  • 77 Women received medical care
  • 1620 nutritious meals for children were given
  • 154 Patients were treated We are in over 100 stores in the US and opening more every week!

This Trip Helps - We've already traveled to the following places to help!


  • Haiti for Water Filter Distributions (video's on our site)
  • Guatemala for School Building (video's on our site)
  • Bali and Malaysia to help fight Sex Trafficking (Blog posts coming soon!)
  • Africa for Malaria prevention awareness
  • Mexico for school scholarships
  • And we're headed to SE Asia in December/January and India and Africa in March, 2013 to continue our work!

FIRST YEAR HIGHLIGHTS - PRESS, CELEBRITY SUPPORTERS, RETAIL STORES AND KEY INDUSTRY RELATIONSHIPS

Featured on "Live with Kelly", "Home and Family", People Magazine, Fashion blogs like Just Jared, Coco Perez, and Apparel Insiders, Mashable, and many more interviews. We've had early celebrity supporters like Wilmer Valderrama, Ryan Kwanten and Serinda Swan, and our celebrity ambassador list is growing fast. We're launched in over 60 retail stores in the US, including world famous premiere retail stores like Fred Segal and American Rag in Los Angeles and Atrium and Hirschleifers in NYC. We are partnered with and given premium placement at the PROJECT TRADESHOW, the industry's premiere fashion tradeshow as well as Agenda Tradeshow, the premier action sports and lifestyle brands tradeshow. For warehousing and fulfillment, we're partnered with Ramp Logistics, who specialize in apparel distribution.

SO WHAT DOES THAT ALL MEAN?

With these partners and this initial response we have production capabilities, marketing, sales and distribution all ready to scale, we just need YOUR help to seize this opportunity to grow our brand and concept by expanding our product line. So we're ready to rock if you are, thanks for checking out our This Shirt Helps Crowdfunder campaign and you can see more details about our brand and this project at thisshirthelps.com.


Fund Allocation Snapshot